Cyber-Monday was a very mobile shopping day for retailers

In case you weren't convinced of the seismic shift to mobile, then perhaps the latest stats from Cyber-Monday can convince you.

Cyber-Monday sales were up year over year 18%, which is a great number for retailers. That is especially good given some of the so-so results reported from Black Friday and the weekend sales.

As for the mobile transformation, the Cyber-Monday numbers had two strong mobile stats driving the success. First off, roughly one in three purchases were made on a mobile device. That is a great stat that marketers need to remind retailers that have yet to create mobile friendly websites with e-commerce capabilities.

The other interesting stat from Monday was reported on Fox Business today. The cable business channel reported that Target announced that 20% of their Cyber-Monday sales were for Apple's Ipads. While other tablets are making headway in the market, the Ipad is still king (or is it a queen?).

http://www.foxbusiness.com/industries/2013/12/03/cyber-monday-sets-new-online-sales-record/